Do You Need the Tower 28 SOS Daily Rescue Facial Spray?


Photograph-Illustration: by The Reduce; Photograph: Retailer

Amy Liu, founder and CEO of Tower 28 and longtime sensitive-skin haver, lovingly calls the model’s SOS Spray “the Windex of skincare.” Named after a lifeguard tower in Santa Monica, Tower 28 embodies the cool, inclusive spirit of California. When Liu found hypochlorous acid — a.ok.a. HOCI, the important thing ingredient in SOS Day by day Rescue Facial Spray — she discovered a chemist who had been engaged on stabilizing the system for eight years.

Liu’s private pores and skin journey was proof sufficient of the ingredient’s potential. “After I began utilizing our SOS Spray repeatedly, I fully stopped utilizing medicated steroids, and my pores and skin has by no means been extra dependable,” she says. The inflow of customers’ before-and-afters additionally present the product is a cult favourite. Based on Dr. Kelly Killeen, double-board-certified plastic surgeon at Cassileth Plastic Surgical procedure, the spray is finest utilized “proper after cleaning, previous to serums, moisturizer, and SPF.”

Since launching, the model has formulated one of many Reduce’s (and TikTok’s) favourite blushes and lip glosses and, most not too long ago, a light-weight, water-based serum ultimate for delicate pores and skin referred to as SOS Intensive Rescue Serum.

Sure. This spray, which I found virtually two years in the past, reworked my relationship to masks sporting early within the pandemic. I wasn’t actively breaking out from the masks I washed religiously, however my pores and skin wasn’t thrilled with the event. I skilled redness and the occasional breakout on my cheeks till I began utilizing the SOS Spray.

I’ve since developed a behavior of spraying the within of my masks earlier than slipping it on and heading out the door. In the summertime, when issues can get a little bit sweaty, I rely on a spritz to maintain sporting a masks on the subway extra bearable. In contrast to different face mists that promise elusive “hydration” or basic refreshment, I can really really feel SOS Spray working. You’d higher imagine my pores and skin feels calmer and sporting a masks is extra snug, and once I don’t have time to scrub my face instantly after a exercise, I really feel assured my pores and skin received’t freak out.

That’s how I knew SOS Spray was greater than a pandemic fad: As a result of I began incorporating it into my morning skin-care routine and past. I used to be packing for a visit and was curious if the spray might substitute my toner for per week. It didn’t disappoint. The outcomes have been improbable, and my make-up bag was one product lighter. The odor is likely to be lots at first, à la Biologique Recherche P50, however you’ll quickly develop a Pavlovian response to its clear and salty scent.

My finest recommendation is to top off on the model’s number of sizes. I wish to preserve the four-ounce bottle ($28) close to the door for spraying my masks. The 16-ounce refill ($68) has taken up everlasting residence in my overflowing magnificence closet, and, final however not least, a one-ounce ($12) bottle is nearly at all times in my purse.

They’re all out there at Tower28, Credo, and Sephora.

Tower28 SOS Daily Rescue Facial Spray

The AAPI-owned model, which began in 2019, was made with delicate pores and skin in thoughts, because of Liu’s 15-plus years within the business and her personal wrestle with eczema. She initially assumed Tower 28’s SOS Spray would strictly develop into a favourite of consumers with eczema. “The product has the Seal of Acceptance from the Nationwide Eczema Affiliation and has helped me tremendously,” Liu says. Nevertheless, on the top of the pandemic, use instances began flowing in. With pimples, sunburn, ear-piercing cleansing, diaper rash, and past, the SOS spray has managed to “create an setting through which your pores and skin can heal itself,” Liu says.


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